Dunkin Donuts and Baskin Robbins Korea

We had the unique opportunity to partner with Portland-based interior designer, Andee Hess of Osmose Design, to provide creative direction and concept designs for South Korea-based brand SPC Group. The SPC Group umbrella's many beloved brands like Dunkin Donuts, Baskin Robbins, Shake Shack, and City Deli for the Korean marketplace. Working primarily with Dunkin Donuts and Baskin Robbins, we provided schematic interior design ideas and creative direction for flagship locations, as well as recommending creative interior design solutions to translate those designs into smaller franchise stores across South Korea. Other tasks for the company included 3D concepting and ideation, facade design, material selections, and case good design.